Workshop: Train a custom GPT in your Brand Voice

Pre-register for our workshop

This practical workshop will enable you to build a ChatGPT agent that will create great content in your brand voice.

What is this about?

We’re all experimenting with using AI for communications outputs – social media posts, blogs, talking points, press releases… But many of us are wasting our time using inefficient prompts, or repeating ourselves and spending hours editing sub-standard AI slop.

This workshop will enable you to properly build a brand bot in ChatGPT that will genuinely write in your brand voice, so you can generate real, usable content quickly.

Why This Workshop?

If you’ve been experimenting with AI, you will know the frustrations:

  • Weird computer-y tone

  • Generic copy and ideas

  • Boring content

  • Ethical issues

  • Concerns about environmental impact (perhaps without knowing what the impact is and how to manage it).

This workshop gives you a system to address these issues – you will gain the knowledge and the step-by-step method to create your own, socially conscious, reusable brand voice agent in ChatGPT that is ready to create copy and content you can actually use, day to day (without feeling like your job is now to be its editor).

What You’ll Walk Away With

By the end of the session, you will have:

✔ A Clearly Defined Brand Voice Architecture

✔ Ethics and Mission Guardrails for Your Content Generator

✔ A Trained Custom GPT

✔ Clear Understanding of Where a Human Must Step In

You’ll leave with a practical tool you can use immediately.

Who This Is For

This workshop is ideal for:

  • Communications and marketing staff and managers

  • Leaders who want to write their content more quickly without losing authenticity

No technical background required. A subscription to ChatGPT’s paid plan is required for this workshop so you can train your own GPT using our methodology.

Format

  • Interactive working session

  • Practical templates

  • Live examples

  • Q&A and implementation guidance

You’ll actively build your voice framework during the workshop.

Pre-Register Now

The workshop will be held in March-April 2026. Places are limited. We are now inviting expressions of interest and pre-registrations.

If you would like to:

  • Strengthen your organisation’s voice

  • Use AI responsibly and strategically

  • Realise the benefits of AI to increase team output

  • Know more about ethical and environmental impacts of AI use…

Then register your interest below!

We will share dates, links and access details with those who pre-register.

Pre-Register Here 

(Link opens in new tab.)

–

If this sparks questions about your own communications strategy, let’s talk. AMS works with purpose-driven organisations to design clear, workable strategies that drive action.

 

Latest Post